BETA IS OUR INNOVATION LINE. NEW IDEAS, NEW TECHNOLOGIES AND TRENDS COME TOGETHER IN BETA GIVING LIFE TO INNOVATIVE PACKAGING. DYNAMIC BY NATURE, BETA LINE IS CONSTANTLY REINVENTING, EXPERIMENTING AND TESTING NEW MATERIALS, NEW FUNCTIONAL AND NEW STYLISTIC SOLUTIONS. BETA EXPLORES, INNOVATES AND DARES.
#BEBETA, #BEAGILE.

#tech-

nology

A continuous research in technology allows us to create highly innovative packaging solutions. Through technology we want to get packaging with improved performance and functionality while increasing their appeal. We work in synergy with the most important sub-contractor companies in order to develop the latest technology in reply to their needs.

A continuous research in technology allows us to create highly innovative packaging solutions. Through technology we want to get packaging with improved performance and functionality while increasing their appeal. We work in synergy with the most important sub-contractor companies in order to develop the latest technology in reply to their needs.

#new

materials

Materials gives the pack a new look and a special allure with a pleasant sensation. We research the latest materials solutions.

#design

We believe design is a key way to create distinctive cosmetics packaging with new shapes, unexpected look and innovative functional solutions. We design new ways to interact with makeup products.